Controlled leaks and pre-announcements
This Wall Street Journal piece sounds a lot like a controlled leak:
Apple Inc. plans to begin producing this year a new iPhone that could allow U.S. phone carriers other than AT&T Inc. to sell the iconic gadget, said people briefed by the company.
The new iPhone would work on a type of wireless network called CDMA, these people said. CDMA is used by Verizon Wireless, AT&T’s main competitor, as well as Sprint Nextel Corp. and a handful of cellular operators in countries including South Korea and Japan. The vast majority of carriers world-wide, including AT&T, use another technology called GSM.
(Paranoid emphasis my own.) Apple (like any other major company) has been known to use leaks to their advantage, and there seems to be an uptick of next generation iPhone rumors (double-size screen, faster processor, thinner, Verizon) in the past week that seems to coincide with the announcement of several promising-sounding Android phones (big screens, fancy features, 4G and HSPA+ networks, thin, light, lots of providers). It doesn’t seem like Apple is terribly worried about Android, but aggressively keeping the Android platform from getting any sort of traction would makes good business sense.
I think this is the first time that I’ve seen such rumors appearing to coincide with Android launches (that you probably didn’t even hear about), which gave me some hope that Android might be going somewhere. (I use an iPhone and a Nexus One. I’m rooting for competition and better products more than either platform.)
Microsoft was always good at using pre-announcements to kill competitor’s products (“oh, I can wait a couple months for the Microsoft solution…”), which is of course different than just leaking. Microsoft often wouldn’t ship the product, or would ship a far inferior version to what was announced or leaked, but in the meantime, they had successfully screwed the competitor. I think it’s safe to assume that there will be a new iPhone (or two) in June like there have been the past several years.
And now, back to playing with data… rumors are clearly not my thing.